Longer, stronger hair starts at the conditioner.

Re:GRO Anti-Thinning Conditioner gives you hydration support for longer, stronger hair, made with 98% naturally derived ingredients. It sits in the full Re:GRO lineup, powered by 5% Capixyl™, so the whole routine speaks one language.

Pair it with the shampoo. Skip the harsh stuff.

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Your first order starts with 10% off.

The Best Seller Bundle is our holy grail lineup, now $43.16 instead of $47.96. Sign up and get 10% off your first order. Shipping is free on orders of $40+, and returns are free within 30 days.

Shop the lineup. Keep what you love.

A coconut-powered daily cleanse.

Classic Clean Shampoo cleanses without stripping, leaving hair soft and shiny. It is made with 99% naturally derived ingredients and finished with our signature toasted coconut scent, so a plain wash feels like a small reset.

Classic every day.

Head to toe, one scent.

Shampoo, conditioner and body wash in one trio, finished with our signature toasted coconut scent. Made with 90–99% naturally derived ingredients and always free from parabens, sulfates, phthalates, and silicones.

The original coconut-powered routine.

Your hair's extra hit of hydration.

Our Deep Repair Hair Mask is packed with 98% naturally derived ingredients that melt into strands for softer, silky, more hydrated hair. It is an extra hit of rose-scented hydration for the days your regular conditioner needs backup.

Rose-scented, in the shower.

All the hydration. None of the frizz.

Super Moisture Conditioner deeply moisturizes, smoothes strands and enhances shine with 99% naturally derived ingredients. Deep hydration for soft, frizz-free strands, in the same Sweetgrass-scented line as our Super Moisture shampoo and body wash.

Make moisture your daily destination.

My bath-night list, trimmed to one bottle.

Kids All-Over 2-in-1 Foaming Shampoo & Body Wash does hair and body in one go. It holds a 4.6 rating across 37 reviews, and one reviewer wrote: "Definitely nice to have a 2-in-1 option for the kids!"

Bathtime, covered.

Send this to the friend who asks.

Classic Clean Conditioner is packed with 99% naturally derived ingredients, like rich butters & oils, for smooth, shine & healthy hair. Finished with our signature toasted coconut scent, so all you have to do is share the name.

Coconut-powered daily hydration.

Coconut or citrus in the shower?

Glow Oil Body Wash is a gentle lather that smells like citrus. The Toasted Coconut Body Trio takes the coconut road. Both are cleanse-and-go, so the only hard part is picking a scent. Fragrance Free is on the menu too.

Vote with your cart.

Sunday shower, saved to the camera roll.

Mens Re:GRO Anti-Thinning Shampoo is a gentle cleanse for longer, stronger hair. In our 90-day clinical study*, 97% reported less breakage and shedding using the full regimen: serum, shampoo and conditioner.

*30 panelists, 90 days. Results vary.

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Frizz had a good run.

The Super Moisture Collection restores dry hair and skin with rich, botanically-powered moisture and a fresh Sweetgrass scent. Made with up to 99% naturally derived ingredients, free of harsh additives.

Embrace hydration.

We won't tell your old body wash.

Classic Clean Body Wash lathers lightly and nourishes skin with shea and cocoa butter. Toasted coconut scent, made with 90–99% naturally derived ingredients and always free from parabens, sulfates, phthalates, and silicones.

Switching is allowed.

Tangle-free or frizz-free? Take both.

The Curly Kids Natural Bathtime Hair Trio gives you both: shampoo, conditioner and detangler made with 99% naturally derived ingredients, dermatologist tested and hypoallergenic, for little waves, curls, and coils.

Sulfate, silicone, paraben & phthalate free.

Your routine, levelled up.

The Re:GRO Scalp Serum Trio: serum, shampoo and conditioner. In our 90-day clinical study*, 100% of participants saw measurably fuller, thicker hair in just 48 hours. Use the serum at least 4x per week over 12 weeks.

*Results vary by metric and individual.

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Hot take: lip balm should taste like a beach day.

Hydrating Lip Balm, Toasted Coconut is 100% naturally derived, with a beachy, coconut flavor. Swipe it on at the beach, in the car or at your desk and debate us in the comments.

Change our mind.

Bath night has a plan. Step three is the spray.

Kids No-Knot Detangler Leave-In Spray is made with 99% naturally derived ingredients for an easy spray-and-go that lets kids get out there and wander. Spray, comb, done, even on a school morning.

Let them get out there and wander.

Clean can be seriously effective.

Classic Clean Shampoo & Conditioner Set: the shampoo cleanses without stripping, the conditioner smooths and hydrates, with 99% naturally derived ingredients and always free from parabens, sulfates, phthalates, and silicones.

The coconut-powered daily reset.

Upgrade from one shampoo to the whole lineup.

Over 2000 5-Star Customer Reviews. The Best Seller Bundle is our holy grail lineup, packed together so you can Bundle & Save, with 30-day free returns on unopened items in their original packaging.

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